Proceeds from opening night benefitted The Duke Nelson Memorial Scholarship at Dreyfoos School of the Arts.
New Atelier Concept Designed In Collaboration With Danielle Rollins
On Friday, January 29, 2021, Alvin Valley, fashion darling’s “King of Pants” opened a new atelier concept in the historic area of Palm Beach on Worth Avenue located at 36 Via Mizner, above the Aerin store. Valley’s Palm Beach opening follows his recent Southampton boutique, which permanently opened last summer, in the heart of the village, anchored by a series of pop-ups across the country including in LA at Sunset Tower. Read more about Danielle Rollins vision for the perfect atelier and her collaboration with Mitchell Black, Couture Lamps and Mary Meade Evans beautiful hand-painted sisal rug.
A percentage of sales from opening day benefitted the Duke Nelson Memorial Scholarship a Dreyfoos School of the Arts Foundation endowment created by Palm Beachers in memory of Duke Nelson who recently passed away tragically and who hoped to inspire, teach and care for others like him who struggled to overcome all odds.
“I feel at home in Palm Beach,” says Valley, “I am excited to open my second location and be where my clients are — in Palm Beach, an annex to New York City. Palm Beach has given me amazing inspiration for my Resort focused collections. I immediately jumped on the opportunity when my friend Maribel asked me to help reach the endowment’s goal to make this particular scholarship a reality for 2021 graduate candidates of the Dreyfoos School of the Arts.”
The by-invitation celebration took place over four hours to safely accommodate more than sixty guests, many of whom made the two-hour drive from Miami to welcome Alvin. Among the guests welcomed with mini-patron margaritas, compliments of celebrated caterer Peter Callahan and his wife Josephine, were Titina Penzini, Maria Buccelatti, Bettina Anderson, Michelle Born, Marzia Precoda, Laura Moore Tanne, Omar Hernandez, Christine Schott Ledes and George Ledes, Omar Hernandez, Jessica Stark, Anne Day, Karen Klopp, Pamela Taylor Yates, Felicia Taylor, Yaz Hernandez, Catherine Carey, Nathalie Leeds and Muffy Savoia.
Photos by Capehart Photography (2 pages)
